Case Study

Under The Mango Tree

By Soli Osman

A cross-continental memoir of courage, resilience and belonging, from life “under the mango tree” on the banks of the Zambezi River to the grey streets of 1970s London, amid changing nations and migration.

Soli Osman is presented as a lawyer and advocate for justice, born into a Gujarati Sunni Memon family in Mozambique and educated in southern Africa and Britain. The memoir foregrounds his mother Zebee’s resilience.

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Copies of Under The Mango Tree by Soli Osman standing in a row
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The challenge

Memoir is hard to publish well

By Soli Osman

The voice has to stay human and intimate, the book must meet professional standards in paperback and Kindle, and the website must be credible to readers, reviewers and media.

We set out to refine the manuscript, create a market-ready design, launch cleanly on Amazon (print-on-demand and Kindle) and build a website that helps readers buy, enquire or join updates.

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WHAT WE DELIVERED

Full production and launch

One joined-up workflow, one point of contact, and decisions made with Soli.

The process

How we worked on the book

  1. Discovery and a plan

    Every project starts with a real conversation about the manuscript, the author’s goals and the best path to publication. Then we map the next steps.

  2. Editing that protects the voice

    We focused on readability, pacing and consistency without sanding down the story’s warmth and honesty, especially around migration, identity and family legacy.

  3. Formatting for print and Kindle

    We produced separate interiors for:

    • Paperback (typeset for readability and production)
    • Kindle (reflow-friendly layout and correct structure)

  4. Cover design

    We designed the cover with Soli over multiple proof rounds and supplied final files for print and digital.

    It looks credible in the hand and works online, where most buying decisions are made.

  5. Amazon KDP launch

    We prepared the files, set up the listing and checked the book displayed properly in each format, so the launch would not stall.

  6. Book website

    We built a dedicated website with clear positioning, testimonials and a newsletter sign-up for updates and events.

    For The Cabochon, the site positions the story clearly (hook + synopsis + author profile) and gives readers immediate routes to purchase and contact.

RESULT

Our core promises in action

  • One guided process instead of separate freelancers
  • Honest guidance and total author control
  • Professional editing, design and production
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Under The Mango Tree is a cross-continental memoir about courage, resilience, and belonging—moving from life “under the mango tree” on the banks of the Zambezi River to the grey streets of London in the 1970s, against the backdrop of changing nations and migration.


The author, Soli Osman, is presented as a lawyer and advocate for justice, born into a Gujarati Sunni Memon family in Mozambique and educated in southern Africa and Britain; the memoir foregrounds his mother Zebee’s resilience and the family’s search for belonging across continents.

Case Study

Under The Mango Tree

By Soli Osman

The challenge

Memoir is uniquely hard to publish well 

By Anne Hope

the voice has to stay human and intimate, while the finished product must meet professional standards across paperback + Kindle—and the supporting online presence needs to be credible enough for readers, reviewers, and media.


For this title, the goal was to deliver a complete, start-to-finish publishing journey: refine the manuscript, create a market-ready design package, launch cleanly on Amazon (print-on- demand + Kindle), and build a website that frames the story clearly and helps readers take action (buy, enquire, join updates).

What We Delivered

A full production and launch package

Aligned with the way Dave Palmer Consulting works best: one joined-up workflow, one accountable point of contact, and decisions made with the author—not for the author.

Editing

voice-preserving clarity + flow

Proofreading

final “professional eyes” pass



Interior formatting for print and Kindle

professional layout, consistent typography and structure

Bespoke cover design

print wrap + Kindle-ready front

Amazon KDP

files, settings, checks, troubleshooting

Website Build

author platform + discoverability

Print Support

alongside POD for authors who want stock for events/ signings/press, with bookshop-standard production and flexible quantities

What We Delivered

How we take a complex book from manuscript to market

Every project starts with a real conversation: we learn the manuscript’s stage, the author’s goals, and the best path to publication—then advise plainly and map the next steps.

Discovery → a clear roadmap

We focused on sharpening readability, pacing, and consistency without sanding down the warmth and honesty that makes the story land—especially around themes of migration, identity, and family legacy.

Editorial work that protects voice

We produced clean, professional interiors optimised separately for:

  • Paperback print (typeset for readability and production)
  • Kindle (reflow-friendly layout and correct structure for devices)

This avoids the common self-publishing pitfall where a print layout is forced into an ebook and the reading experience suffers.

Formatting built for two different reading experiences (print + Kindle)

Our cover workflow is deliberately collaborative: design with the author, multiple proof rounds, and delivery of final files for both print and digital use.


The result is a cover that looks credible in-hand and performs online where most buying decisions are made.

Cover design made for shelves and thumbnails

Publishing to Amazon isn’t “just upload and go”—it’s precise. We prepare the right files, configure the listing correctly, and ensure the book displays properly across formats so launch doesn’t stall at the final hurdle.

Amazon launch (POD + Kindle) with fewer delays

Because discoverability doesn’t end on launch day, we built a dedicated website presence with clear positioning and proof points (including testimonials and a newsletter sign-up for updates and events).


This supports ongoing sales, speaking/media opportunities, and reader trust.


For The Cabochon, the site positions the story clearly (hook + synopsis + author profile) and gives readers immediate routes to purchase and contact.

Website build to support the book long-term
DavePalmer Consulting logo with a blue, gold, and white geometric shape.

Let’s Create Something Beautiful

We’d love to design a cover that does your story justice.  We’ll include pricing and timelines with no obligation to proceed.

Smartphone screen showcasing book publishing services: copywriting, cover design, printing. Trusted by authors.

Result

This project is a good example of our core promises in action

  • One guided process from start to finish (not fragmented freelancers)
  • Honest guidance and total author control—built specifically so indie authors don’t lose control to opaque “hybrid” models
  • Professional standards across editorial, design, and production